Having eco-friendly practices in companies is becoming a very decisive aspect for customers. More and more people, especially within the younger generations, are being attentive to all the “details”. They want more than an eco-friendly statement or product. They also want the entire business to embrace these values, and that means the packaging has to be sustainable, too.
According to the Sustainable Packaging Coalition, a packaging is sustainable if it follows these 8 criteria:
Read the full definition by the Sustainable Packaging Coalition here
You are ready to take the leap but you aren’t sure where to start? Let’s take a look!
You’ve got multiple options to choose from:
Using recycled packaging helps you to reuse materials that would otherwise be wasted and make it into something new. You can use recycled cardboard or recycled plastic for example.
Your packaging can be compostable either at home or industrially. That means that when put in the right conditions your packaging will break down back into the earth and leave no trace behind.
Different from compostable, these packaging will actually grow into a plant once planted. Imagine your packaging growing wildflowers instead of being tossed into the garbage.
Deciding on the best material to package your products isn’t the only decision you should take. Now, let’s take a look at the other “details”:
Last but not least, it is really important to communicate your changes to your customers and educate them on how they can best support you in that mission. Share best practices to dispose and recycle your packaging
Switching to sustainable packaging will support your mission to have a better impact on the environment and it will help strengthen your connections with your customers. Are you ready to take the leap?
We are constantly making changes and improvement here at SellSage. Join the movement. 💚
Thank you for your efforts to adopt a more sustainable lifestyle. Follow us on Instagram @sellsage for daily tips.