4 Benefits for Companies to Go Eco-Friendly

To understand the benefits of a company going ‘green,’ let’s first understand what that term actually means. When a company makes a conscientious effort to reduce its negative environmental impact, that is termed ‘going green.’ For example, taking measures to reduce utility costs, starting recycling programs, or even buying green products. 

Going ‘green’ isn’t a matter of good PR anymore or a buzzword we hear now and again. It is becoming a necessity for the earth and the future of your company. Due to fast-moving public opinion, including changes in government legislation and the rise of social media, it is becoming a defining factor for your company’s commercial viability.

 

Here we share some of the vast benefits of going Eco-Friendly in business, taking it from buzzword to benefit!

1. Enhanced brand image and reputation

Recycling Lives report that 81% of people are more likely to buy from sustainable sellers. A recent GreenPrint survey found that consumers want to buy eco-friendly products with 78% of people more likely to buy a product that is clearly labeled as environmentally friendly. In 2019, a report from Toluna, a consumer intelligence provider, issued a report highlighting consumer desire to support brands that actively protect the environment. The report found that the importance and perception of sustainability among consumers is rapidly increasing. The research also confirmed that 37% of consumers are willing to pay up to 5% more for environmentally friendly products and are actively changing their shopping behavior.

There is a clear demand for companies to prioritize going green. Make sure to answer that demand and offer customers green alternatives. You’ll attract a new kind of niche! 

2. Pay LESS when using sustainable packaging

A new law in the state of Maine is shifting the cost of recycling from cities and towns and placing the financial responsibility on corporations that use certain packaging materials in the shipping and packaging of their products. This means that companies using less-than-eco-friendly materials for their packaging, such as plastic, will have to pay for each ton of those materials sent into the state. The money is then used to pay for recycling those materials. 

We are expecting more and more states to follow that trend! Getting ahead of the game and switching to eco-friendly materials has its advantages! 

Get your compostable tableware and cutlery here and contact us for wholesale pricing! 

There are even companies, such as Plastic Free Restaurants, that offer cash subsidies for those looking to switch to sustainable reusable alternatives.

3. Healthier work environment for your employees and improved recruitment

Choosing more eco-friendly products has the added advantage of not only being planet-friendly but seriously people-friendly, too. For example, eco-friendly cleaning products, which are 100% biodegradable and plant-based, contain no toxic or hazardous artificial chemicals. This means they’re significantly less likely to be detrimental to the health of your employees! 

People are increasingly sharing the want and desire to work for companies that “do the right thing”. One of the main underpinning factors in determining what a company is made of, including how ethical it is, is its commitment to sustainable practices. A Global Study of Business Ethics by the American Management Association found that developing a corporate social responsibility program is now one of the top five internal practices for ensuring an ethical corporate culture.

4. Increased Business Opportunities

Sustainability and going green are more than just buzzwords nowadays; it’s a practice that’s supported by a lot of government entities. If your business or company has federal, state, or local government contracts, or if you’re trying to obtain these contracts, you may have a more lucrative and larger market by offering eco-friendly and sustainable products or services. It’s a win-win, really! More and more government procurement policies require that governments use contractors who are providing environmentally conscious services. 

The Green Procurement Compilation of the U.S. General Services Administration can help you determine how you can meet federal guidelines for eco-friendly products and services. 

Let’s face it, when deciding to go green, the benefits far outweigh the negatives. The time and money it takes to create new environmentally friendly protocols pay back in dividends over the years, not only financially but also in feeling great that the company is kind to our planet.

 

Going ‘Green’. Eco-friendly. Sustainable. No matter what words you choose! It’s clear that the benefits of being environmentally friendly are undeniable both in life and in business.

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